KEEN Made “Built Here. Made for Everywhere.”
The KEEN Made campaign celebrates American craftsmanship and values-led design. We collaborated with the team at Monday Creative to bring the brand’s tagline to life: “Built Here. Made for Everywhere.” We captured the workers who sole the shoes in KEEN’s Kentucky factory, before heading to the streets and fields of LA — where “Made for Everywhere” comes to life.
AGENCY: Monday Creative
PHOTOGRAPHER: Jerry Buttles
DP: Derin Thorpe
